Chard is a rural Somerset town with limited local childcare options, which means that when a nursery place becomes available, families move quickly. Agricultural and rural business workers in the surrounding area have variable working patterns, and childcare enquiries often come in at times that don't match office hours. With few alternative providers nearby, your nursery is the first and often only option — and if the call goes unanswered, the family may look further afield or go without.
In a rural town like Chard, families have fewer choices than in larger centres. A parent who calls your nursery and gets no answer doesn't have three more options on the same street — they may travel to Yeovil or Taunton to find childcare. ForgeMason ensures that every call is answered, regardless of the time, and that enquiries from rural families with agricultural or trade work patterns are captured and logged for a prompt callback.
Every registration call answered and logged — child's first name, age, and required start date captured and sent to your team instantly.
Parents book a nursery tour directly through the AI — no back-and-forth, no missed follow-ups, confirmed straight into your calendar.
Callers added to your waiting list automatically, with details captured and a confirmation sent so no enquiry is lost.
Only the child's first name and age are collected — no sensitive data. Compliant with UK GDPR and EYFS data minimisation principles.
Calls answered 24/7 — covering the irregular hours of Chard's agricultural and rural business families.
Automated prompts encourage satisfied parents to leave a Google review, building your visibility in the local area.
Also serves: Yeovil · Taunton · Wellington · All Nurseries