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Call Handling — Nurseries & Childcare

Waiting list open.
Parent called at 7pm.
No answer. Tried the next nursery.

Nursery staff cannot answer the phone when they're responsible for children — and parents call at all hours, from 7am school run anxiety to 8pm bedtime research. A registration enquiry unanswered is a child enrolled elsewhere and potentially a relationship lost for years. ForgeMason answers every call, captures the child's age, start date and any specific needs, and books nursery tours directly — all without requiring staff to step away from childcare.

85%
of callers ring a competitor if the first call goes unanswered
BrightLocal Consumer Survey
21×
higher contact rate when enquiries followed up within 5 minutes
Harvard Business Review
60%
of small businesses can't take calls while serving clients
Fix Radio
How It Works

What happens when a parent calls your nursery.

01

Call answered instantly

Every call picked up from the first ring — 7am, 8pm, any hour parents are researching childcare.

02

Enquiry type identified

New registration, waiting list, current parent query, tour request — categorised immediately without staff involvement.

03

Details captured

Child's age, required start date, full-time or part-time, any specific care needs. Contact details only — no sensitive child data collected.

04

Tour booked

Nursery tours booked directly into your manager's calendar. Parent receives a confirmed time — not a vague callback promise.

05

Callback confirmed

Parent receives a text — their enquiry is received, someone will be in touch. They know you haven't missed them.

Features

Built for how nurseries actually operate.

👶

Registration Enquiry Capture

Child age, start date, hours needed and contact details captured from every new enquiry — structured and ready for your team.

📅

Tour Booking

Nursery visits booked directly into your calendar. Parent gets a confirmed time — not a vague callback promise.

Waiting List Management

Waiting list requests captured with start date and hours needed for accurate, organised list management.

🔒

GDPR Compliant

Contact and scheduling details only. No sensitive child data, medical information or safeguarding details collected by the AI.

📞

Out-of-Hours Answering

Parents who research at 7pm or 8am get an immediate response. No enquiry falls through the evening gap.

Review Automation

Post-registration review requests sent with parent permission after the settling-in period. Builds your local reputation.

Pricing

Simple pricing. No setup fee. No lock-in.

Capture
£67/mo
  • AI answers every call 24/7
  • Registration enquiry capture
  • Missed-call text-back
  • Waiting list capture
  • Instant SMS notification to you
  • Monthly performance report
Get Started
Growth System
£367/mo
  • Everything in Front Desk
  • Local SEO management
  • Google Business Profile optimisation
  • Google Ads management
  • Monthly strategy call
  • Competitor tracking
Get Started
🏆

Price-Beat Promise. Found a like-for-like managed AI receptionist service in Somerset or Dorset at a lower monthly price? We'll beat it. Show us the quote.

FAQ

Questions from nurseries & childcare providers.

Does the AI collect any information about the children?+
ForgeMason collects only the child's first name and age — the minimum needed to assess place availability and suitability. No medical information, dietary requirements, or any safeguarding-sensitive data is collected. All detailed information is gathered during the nursery tour or registration process with your qualified staff.
Can it handle calls from existing parents as well as new enquiries?+
Yes. Existing parent calls — sick child notifications, schedule changes, general queries — are captured and routed to the appropriate room leader or manager. ForgeMason identifies whether the caller is a new enquiry or an existing parent and handles each appropriately.
Is there a minimum contract?+
No minimum contract. Rolling monthly. No setup fee.
Get Started

Every registration enquiry answered even at 7pm.

Free 20-minute call. We'll show you how many enquiries you're missing and what we'd build to fix it.