Prospective members enquire on Sunday evening when the gym is closed. Nobody answers, nobody follows up, they join the gym down the road. Then your existing members quietly cancel and nobody reaches out. ForgeMason books tours automatically, follows up on trials, and reactivates lapsed members — without your staff lifting a finger.
Prospective member calls or texts. AI answers 24/7, explains membership options and asks what they're looking for.
AI books them into the next available tour slot directly. Confirmation text sent immediately. Reminder 24 hours before.
After their trial, an automated text goes out. Did they enjoy it? Are they ready to start a membership? Prompt while the motivation is there.
Members who stop using the gym get a check-in text. A gentle prompt often prevents the cancellation before it happens.
When a membership lapses, the reactivation sequence starts. Win-back offer at 6 weeks. Check-in at 12 weeks. Many return — if asked.
Enquiries answered 24/7. Tour booked into the diary instantly. No more Sunday evening enquiries falling through the cracks.
Automatic win-back sequence for cancelled or lapsed members. Many return when prompted at the right time with the right message.
Post-trial text sequence. Converts trialists into members at the moment their motivation is highest.
Most gym enquiries happen evenings and weekends. AI answers when your staff are off the floor.
Automated review requests to engaged members. Builds your Google profile and boosts local search rankings.
Integrates with your booking system. Members can book classes, PT sessions and tours directly via AI chat or voice.
Price-Beat Promise. Found a like-for-like managed service cheaper in Somerset or Dorset? We'll beat it.
Free 20-minute call. We'll walk through your tour-to-member conversion and lapsed member opportunity.