You're MCS-certified and the grants are driving demand — but the leads are going to whoever shows up first on Google and answers the phone. We get you found, ranked, and booked.
Homeowners searching for heat pump installers and BUS grants are ready to commit to a high-value project. Every unanswered enquiry, slow web response, or confusing grant journey hands that job to the next MCS installer on Google.
Homeowners searching for BUS grants and heat pump installers are ready to book a survey. Every unanswered call or slow web response gives that job to the next MCS installer on Google.
Homeowners don't know which grants they qualify for — so they don't enquire, or they enquire from multiple installers and go with whoever explains it clearest. A grant checker on your site turns that confusion into booked surveys.
The searches that convert are "heat pump installer [town]", "Boiler Upgrade Scheme installer Somerset", "MCS-certified heat pump". If you're not in the top 3, that demand is going to your competitors.
Every system we build is designed around the specific challenges of selling and converting high-value heat pump installs — grant-driven demand, MCS trust, and a homeowner who needs their hand held through the decision.
Ranked for "heat pump installer [town]", "Boiler Upgrade Scheme installer Somerset", "MCS heat pump installer near me" — the searches from homeowners who are ready to book.
A missed heat pump enquiry isn't a £90 callout — it's a five-figure install. The AI answers every call and web enquiry, qualifies the job and property type, and books the survey straight in. No high-value lead goes to voicemail.
We build a postcode grant-checker into your site — the homeowner enters their postcode, sees which grants they likely qualify for (BUS, 0% VAT) and books a survey on the spot. Turns grant confusion into booked jobs. [VERIFY: checker functionality scope — flagged for follow-up build task]
Any web enquiry — form, Facebook, Google — gets an instant callback while you're still their first choice. In a high-ticket market, being the first to respond is often the difference between winning and losing the install.
Homeowners spending £10,000+ on a heat pump need to trust you. Strong reviews, visible MCS certification and before-and-after photos make you the safe, obvious choice.
Built around where you install — Somerset towns (Taunton, Yeovil, Bridgwater, Frome), Dorset towns (Bournemouth, Poole, Dorchester, Sherborne) and the rural areas with older oil-fired systems most likely to convert.
These four systems work together to make sure every enquiry in your area sees you first, contacts you, and books. Each one is configured specifically for heat pump installs.
Every call and web enquiry answered, qualified and booked — around the clock, including evenings when homeowners research grants.
Instant callback on every web enquiry while the homeowner still has your tab open and hasn't moved on.
Postcode-based eligibility tool on your site — removes grant confusion and routes the homeowner straight to a survey booking.
Ranked for BUS grant and heat pump installer searches in your towns, so you're the visible option when demand is highest.
We build a grant eligibility checker into your site. The homeowner enters their postcode and answers a few questions — property type, current heating system, ownership — and the checker shows which grants they likely qualify for: Boiler Upgrade Scheme, 0% VAT on installation, the Warm Homes Plan [VERIFY against gov.uk]. At the end, there's a "Book a Free Survey" button.
Grant confusion is one of the biggest reasons hot leads don't convert. Homeowners who want a heat pump but aren't sure what they'll pay don't pick up the phone — they keep researching. The checker removes that friction. It answers the question, then it books the survey. Remove the confusion; book the survey.
The highest-converting properties for heat pump installs in Somerset and Dorset are older oil-fired and LPG homes in rural areas — and the Boiler Upgrade Scheme grant is specifically designed to make the switch viable. These are homes that can't connect to the gas grid, that have high fuel bills, and where a heat pump makes clear financial sense once the grant is factored in. We build your visibility around those searches and those postcode clusters, so you're in front of the homeowners most likely to enquire, qualify, and install.
Urban areas — Taunton, Bournemouth, Poole — bring the volume. These are homeowners who've seen news coverage of the Boiler Upgrade Scheme, heard about heat pumps from friends, or are replacing an ageing system and want to future-proof the house. They search with intent and they book surveys. Rural Somerset and Dorset bring the highest-value installations — larger properties, higher heat loss, larger systems — where the average install value climbs well above the typical range and where grant eligibility is straightforward. We cover both.
The towns and villages we target for heat pump searches include Taunton, Yeovil, Bridgwater, Frome, Wells, Glastonbury, Shepton Mallet, Chard, Ilminster, Bruton in Somerset; and Bournemouth, Poole, Dorchester, Sherborne, Blandford Forum, Shaftesbury, Beaminster, Wareham, Swanage, and the surrounding rural parishes in Dorset. If your install area extends further, we expand to cover it.
Same quality, same price, built for your specific trade.
No long contract. All plans include your grant-ready, MCS-showcasing website. The AI Voice Receptionist and grant checker are in the Pro plan.
Most heat pump installers start on Growth
Includes AI + grant checker — the complete system
15-minute call. We'll check your Google visibility for "heat pump installer [your town]" and "BUS grant installer Somerset/Dorset", show you the competition, and tell you exactly what it would take to be first. No obligation.