A Christchurch retiree calls at 10:45am — their cataract surgery was three months ago and they've been told by their hospital consultant to book a post-operative sight test with their local optician to get a new prescription. They're not sure how long it will take or what to ask for. Your testing room is occupied with an extended assessment. ForgeMason answers, explains that post-cataract sight tests can be booked as NHS appointments, clarifies what the appointment involves, and locks in a slot — turning a potentially confusing post-surgical situation into a smooth, confirmed booking before your team is free.
Christchurch has one of the highest proportions of over-65s of any town in England — a fact that brings consistently high demand for NHS eye care services, from routine recalls to post-surgical follow-ups to diabetic and glaucoma monitoring. These patients often call mid-morning, rely entirely on the telephone, and may need more time on the call to feel confident they've been heard and their booking is confirmed. Missing a call from a Christchurch patient isn't just a lost booking — it can be a patient who waits months before trying again. ForgeMason ensures every call is answered promptly and every caller feels looked after from the first word.
Sight test appointments booked for both NHS and private patients. Type identified from the first call.
Automated sight test recall at 2 years (or custom interval). Patients book before their vision changes undetected.
Appointments booked outside clinic hours. Evening callers book next-day slots without waiting to call back.
Flash, floaters, sudden vision loss — urgent calls escalated immediately. Routine calls handled normally.
Lens reorder requests captured and forwarded. Patients don't need to come in just to reorder.
Automated post-appointment review requests build your profile for local optician searches.
Free 20-minute demo. See how ForgeMason works for your Christchurch practice.
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