AI Receptionist · Glastonbury Vets

Glastonbury. Smallholder — goat showing early signs of ketosis, calling Tuesday morning during lambing season. Vet out across the levels, receptionist managing waiting room and phone. Three-minute hold. Street vet answered. Practice lost the callout and the client.
ForgeMason answered during lambing season. Goat concern captured. Vet reached immediately.

Glastonbury's hinterland is a patchwork of smallholdings, small farms, and rural properties on and around the Somerset Levels where livestock concerns come in alongside companion animal calls. Lambing season puts peak pressure on vets and reception simultaneously — the vet is out in the field and the phone is ringing for callouts that can't wait. ForgeMason captures the livestock concern, the location, the specific signs observed, and gets the notification to the vet on the road before the owner has even thought about calling someone else.

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higher contact rate within 5 minutes
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60%
of trades can't take calls while serving customers
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How It Works
01

Answered during busy periods

AI picks up when the vet is out on farm visits and the receptionist is managing the waiting room — no hold, no missed callouts.

02

Livestock and location captured

Species, signs observed, number of animals affected, farm location, and contact details captured — everything the vet needs to plan the route and the visit.

03

Vet or nurse notified

Callout details sent directly to the vet's mobile so they can respond from the field — no relay through a busy receptionist mid-consultation.

Capture
£67/mo
  • AI answers every call 24/7
  • Pet and owner details captured
  • Missed-call text-back
  • Appointment booking
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FAQ
Can ForgeMason handle calls about livestock and smallholding animals alongside companion animal calls?+
Yes — ForgeMason captures the species (goat, sheep, cattle, pig, or companion animal), the signs observed, how many animals are affected, and the farm or property location for callout planning. For a smallholder calling about a goat showing signs of ketosis during lambing season, the AI captures the species, the specific clinical signs described, the number of animals involved, the address for the callout, and the owner's contact details — then sends the notification to the duty vet immediately. The vet is informed before they've finished their current visit, not after they return to the practice at lunchtime.
Is there a minimum contract?+
No minimum contract. Rolling monthly — cancel any time. No setup fee.

Glastonbury vet practice? Free 20-minute call.

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Also serves: Street · Shepton Mallet · Wells · All Somerset